Adobe Magento Commerce – Pros and Cons

Adobe Magento

General features

commercetools is a headless commerce platform suited for microservices architectures. It is a complete cloud-native, API-first and Global platform. commercetools provides high flexibility in the modeling of the products. commercetools platform technology provides focus on customers and deliver unique retail experiences. commercetools is a multi-channel experience driven eCommerce platform. Its modular architecture enables businesses to rapidly build new customized services for their customers. Commercetools’s intuitive user interface allows managing product data, orders, and customer data for all retail channels. Its configurable forms and batch processing, help businesses to quickly and easily complete their daily tasks.

Newer Innovations

commercetools has an advanced Product Information Management (PIM) that lets businesses take control of their catalog data and maintain all of their retail channels. It allows creating Progressive Web Apps (PWAs) and native apps for iOS and Android that builds inspiring shopping experiences for any mobile device. commercetools uses the Internet of Things that connects a wide variety of devices. Its chatbots help customers with automated processes. commercetools provide the ability to create a digital marketplace, integrate third-party vendors and offer millions of products through its scalable cloud platform. It also provides integrations with industry-leading third-party solutions and services. commercetools provides a responsive frontend with a fully customizable user experience.

Why use it?

commercetools is a headless commerce platform suited for microservices architectures. It is a completely cloud-based and API-first platform. commercetools provides high flexibility in the modeling of the products.

Industry’s Positive Comments

Some of the positive comments of the people in the industry are that 

commercetools controls the data flow and user interaction between front-end client and back-end ERP systems. 

Few boast Commercetools has very very rich features to run a well-oiled ecommece business. commercetools collects data from the ERP system and provides interaction through the API model. Few also say that it is is a fully API enabled platform. commercetools is a cloud solution, so it becomes a fully managed code base and infrastructure too. 

 Needs Improvement

Some of the customers want it to be less expensive. Its geographic variations in product portfolio need some improvement. commercetools lacks in data mapping to full-fledged ERP platforms.

 Similar Products in Industry

Other Similar products available in the market are Walmart BigCommerce Integration, Wix, Pinnacle Cart, SAP Hybris, Elastic Path, Adobe Magento, Oracle Commerce, etc. 

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